ClosetMaid: Editorial Idea Notebook

The mini notebook was developed as a leave behind in the 2012 ClosetMaid media kit. Designed to provide product information, article thought starters, and a handy notebook for editorial ideas, the 5X5 inch book was a manageable size for editors to take anywhere.

In addition to the notebook, the ClosetMaid creative included a digital campaign that was leveraged across social channels. A broadcast pre-role reached audiences searching for relevant online topics.
In addition to the notebook, the ClosetMaid creative included a digital campaign that was leveraged across social channels. A broadcast pre-role reached audiences searching for relevant online topics.